Russian start-up offers smart furniture of its own | Central regions, Technology & innovation MarchmontNews.com

Central regions | Technology & innovation | Retail, FMCG

Russian start-up offers “smart” furniture of its own

26 Mar '18
Tabula Sense, a young Russian developer, is manufacturing its branded electronics-stuffed furniture.

Tabula Sense has come up with a “smart” table with a range of built-in gadgets. The R&D stage began in mid-2015, and in October 2016 the start-up had its first sales.

“The key concept of our project is making furniture with built-in electronics. We got started with a single product—only one version of a table. In 2016, we launched production of electronics-enhanced furniture to order (Tabula Sense Custom) and extended our product line that now comprises five flagship items,” project founder and CEO Andrei Rogozin explained.

Last year the young company raised $330K+ from an unspecified private investor in exchange for 30% of the start-up. Back in January 2016, the start-up raised its initial $50,000 in external investment from Alexander Surnin, an entrepreneur from Izhevsk, in the mid-Volga area, also in exchange for 30% of the company. “Later on Surnin’s share was diluted as a second investor entered the project, so now his holding is proportionally lower than 30%,” the Tabula Sense CEO said last year.